Saturday 22 December 2012

iPhone snags its highest U.S. market share ever

Apple has scored a victory in the U.S. with its biggest market share ever, according to data out today from Kantar Worldpanel ComTech."Apple has reached a major milestone in the U.S. by passing the 50 percent share mark for the first time, with further gains expected to be made during December," Dominic Sunnebo, Kantar's global consumer insight director, said in a statement. Android's U.S. market share showed a drop to 41.9 percent from 52.9 percent a year prior.
 Over the same 12-week period, Samsung continued to reign as the No. 1 smartphone maker with a 44.3 percent share across Europe's top five countries. That left Apple with 25.3 percent of the market and HTC, Sony, and Nokia battling for the third spot."Over the past six months, just 28 percent of Nokia Lumia 800 sales have come from under 35's, compared with 42 percent of all smartphone sales," Sunnebo said. "With the Nokia Lumia 920 being one of the few handsets available on [mobile carrier] EE 4G, new tariffs may help to change this by attracting early adopters in the coming months."

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